Gentleman

An Irish pub, wild charisma, and cereal flying everywhere. We had Zhenya Chebatkov on set — sometimes even appearing in multiple versions of himself within the same frame. For the project, we brought a robotic arm and two homemade programmable stabilization systems. In the end, one of the homemade rigs won. Everything was built around a single programmed camera move: in each take, Zhenya appeared in a new look, and we composited it all into one frame in post-production.
Client
SberPrime SberSpasibo
Star
ZHENYA CHEBATKOV
Agency
HUMAN
Creative director
GRIGORY DANILOV
Creative producer
OLYA VYLEGZHANINA
Art director
NIKA VECHERKOVSKAYA
Production
HUMAN